Who Would Jesus Boycott? Christians to Bully GAP, Old Navy into Celebrating Christmas
The American Family Association today announced a drive intended to bully retailers GAP, Old Navy, and Banana Republic into promoting their favorite wintertime holiday to the exclusion of all others.
Three years ago, AFA President Tim Wildmon proudly announces, the AFA harassed Sears:
We are pleased to see the Sears company is already offering a “Christmas Club” on its website. You may recall, AFA asked our supporters to contact Sears three years ago when it too was avoiding the word and Sears responding positively. Thank Sears the next time you visit one of their stores.
Now, it’s GAP’s turn.
Well known retailer The Gap, on the other hand, has clearly indicated it WILL NOT use the term “Christmas” in any of its promotional advertising again this year. AFA has repeatedly contacted The Gap and spokesmen say they “don’t want to offend anyone” by using the word Christmas. The Gap also owns Old Navy and Banana Republic.
We want you to stand with us and other Christians in proclaiming that Christmas is special, not just any winter holiday. And the gift buying that Americans do for one another is because of Christmas. People don’t exchange gifts on Thanksgiving or New Year’s Day.

Non-Christian Holidays: Don't say their names three times!
How myopic can a Christian be? Are there no holidays during the winter months other than Christmas, New Year’s, and Thanksgiving?
I’ve heard of a few. Some aren’t even tied to having imaginary friends, or talking to magic fairies. One doesn’t even involve pink unicorns.
Does Wildmon think that mentioning their names will make them appear with terrifying magical powers?
Note to Tim: You have to say it three times, not just once.
This holiday season, please support those retailers who do not take the easy way out by catering to the religious right.
Related articles:
- Case study: Teacher tells child he is a Christian for celebrating Christmas
- AFA Launches Old Navy Boycott For Supporting Anti-Bullying Group
- Fundamentalist Fake Pastor Begs Christians to "Boycott Houston"
- GAP Caves to Fundamentalist "Christmas" Demands
- Newt Declares War on Christmas!
Jenny Donati is webmistress and co-editor of Secular News Daily. Jenny is an outspoken secularist who believes firmly in the separation of church and state. She demands evidence to support arguments, and holds herself to the same standard. She doesn't write about herself in the third person . . . but there's a first time for everything.
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Christmas isn’t about shopping! So who cares whether they use Christmas in their advertisements or not! You just emphasizing the commercialism of the holiday if we make a point of harassing stores to use Christmas in their advertising. Really – let’s make Christmas about CHRIST!